I received a care package from Superdrug this week and showed some of the goodies over on my Snapchat (I am ‘Beautynook’ over there if you fancy following. Shameless plug). The new Elf Illuminating Palette was among all the beauty booty.
If you didn’t know Superdrug recently opened it’s door in Liffey Valley here in Dublin. They already have stores in The Square and in The Pavillion in Swords. So that’s three we have in total here in Dublin now. The more makeup available the better in my opinion 🙂With the new store opening, Superdrug also relaunched Elf Cosmetics in store here in Ireland and in the UK too. It’s been a while since we’ve seen the brand here in store. And I think when we could get it, it was just bits and pieces in local pharmacies. I was a big shopper of the brand online when I first really started getting into makeup. It was super affordable and it meant you could buy loads of different products without breaking the bank. It’s definitely hit and miss and they have definitely upped their game with some of the collections too. This means alot of the products are more on the higher end of the ‘drugstore’ scale.
A few of you lovely lot were curious to see the new Elf Illuminating Palette up close. So I thought I would do a quick post chatting quickly about the brand and of course doing a bit of swatching too.
The palette has four powder shades within it. It seems they are interchangeable though, so you may be able to pick colours separately to go in it aswell.
These powders are not really for you glow getters. They are definitely more on the subtle side. This is purposely done, although I did find the powders a bit hard to work with just swatching them. The description on the Superdrug website is: ‘This beautiful illuminating palette holds 4 gorgeous complementary shades to mix and match for a custom blended radiance that captures, diffuses, and softens the way light reflects on the skin.’
Here it is swatched with the flash on and in natural light:
The Elf Illuminating Palette is available in Superdrug stores now and online here. I’m not sure of the euro price at this minute, I will amend when I double check. But the palette is £7.50 online.